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A national mass media smoking cessation campaign: effects by race/ethnicity and education.

Donna M DM Vallone, Jeff J Niederdeppe, Amanda Kalaydjian AK Richardson, Pallavi P Patwardhan, Raymond R Niaura, and Jennifer J Cullen

Am J Health Promot 25(5 Suppl):S38-50 (2011) PMID 21510785

To assess the effectiveness of a large-scale, national smoking cessation media campaign, the EX campaign, across racial/ethnic and educational subgroups.

DOI: 10.4278/ajhp.100617-QUAN-201
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